by Stoney deGeyter This is part 12 of a 12 part series on keyword research . This series will guide you through four distinct phase of the keyword research process, providing you step by step guidelines to help you gather, sort and organize your keywords into an effective marketing campaign. Yesterday, as we begun the fourth and final stage of the keyword research process, we looked at several ways to analyze your website and segment keywords into groups based on user intent. Today we’ll wrap up the entire research process, and this series, by outlining the final act of keyword grouping. Often times even your segmented keyword lists can be quite extensive and it’ll be important to group these phrases even further in order to be properly optimized into the website.

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Comprehensive Guide to Keyword Research, Selection & Organization, Part XII

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